How CUDA Supports Lending

Grow lending to generate income and return on assets

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Loans are a credit union’s most productive asset, generating reliable income and deepening member relationships. CUDA has a strategic commitment to help credit unions grow and diversify lending. This is supported by business solutions to issue loans economically, develop skills, and meet legal and regulatory requirements.

Strategy

CUDA is a long-term advocate of credit unions lending more. In 2017 we published a target Balance Sheet demonstrating that credit unions can reduce churn, grow income and rebalance loans:assets by increasing medium and long-term lending.

Representation

CUDA has successfully delivered increased lending opportunities for credit unions, including the approval of CP125. We continue to lobby for a level playing field versus competition and our representative agenda is focused on enabling more lending.

Lending Frameworks

CUDA provides ready solutions to offer mortgages, green home improvement and business loans. Full life-cycle support makes it easy to get started, grow and manage risk. Lending frameworks are designed by experts to ensure member experience and compliance.

Mortgage Framework

Effective and compliant mortgage lending, from application to drawdown.

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ProEnergy Homes

Green home improvement loans with SEAI grant and end-to-end service for members./span>

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BizFin – Business Lending

Innovative solution to enable lending to sole traders, partnerships and SMEs.

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Digital Solutions

HIVE integrated digital marketing, enablers and CRM to help credit unions originate more loans, create a frictionless application process, and accelerate approvals. Customise to your exact requirement, launch quickly and generate return on investment.

Digital Marketing

Grow lending by reaching members with the right message at the right time on social media.

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FinTech Enablers

Onboard loans 15x faster by streamlining the application process for members.

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Hive

Create 30% better lead conversion with deep insights on members and workflows.

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Training & Development

CUDA offers multiple courses to enhance underwriting and risk management in personal, home and business lending. Delivered online by lending professionals, CUDA helps staff, management, and boards to serve clients better, meet mandatory requirements and gain CPD certification.

Legal & Compliance Helpdesk

CUDA owner members have access to confidential, on-demand legal and regulatory advice on lending matters. Policies and documentation are updated as necessary to keep credit unions compliant with their obligations and build member trust.